WORLD LEADING DAB RADIOS FROM PURE DIGITAL TAKE HONOURS IN WHAT HI-FI? SOUND AND VISION AWARDS 2006

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PURE Digital – a division of Imagination Technologies (LSE:IMG) – announces that the PURE EVOKE-3 DAB/FM radio has won radio 'Product of The Year' in the 2006 What Hi-Fi? Sound and Vision awards.

Additionally the PURE PocketDAB 1500 has won the 'Best Handheld Radio' award.

Says What Hi-Fi? Sound and Vision: "The EVOKE-3 is the company's flagship portable, and it has crammed a mass of specification into the solidly built, wooden cabinet… Sonically, this PURE is big and detailed, favouring rich analogue style sonic character. For those who want it all, this is all you want."

The magazine goes on to compliment the PocketDAB 1500 on its "detailed and full-bodied" sound, deciding "if you fancy digital radio on the fly, this PURE is your best bet."

Says Paul Smith, General Manager, PURE Digital: "We are delighted that EVOKE-3, the best-selling radio in the UK*, has received this important accolade. What Hi-Fi? Sound and Vision is without doubt the most respected authority on audio and AV in the UK and we're thrilled to have impressed them."

The What Hi-Fi? Sound and Vision Awards 2006 issue is on sale from today.

EVOKE-3 and PocketDAB 1500 are available from leading retailers at an SRP of £199.99 and £89.99 respectively.

Editor's Notes
*EVOKE-3 was No.1 portable radio by value May, June & July 06 (Source: GfK).

About PURE Digital
PURE Digital is the world's leading manufacturer of DAB digital radios, the number one supplier of portable radios in the UK, and the creator of EVOKE-1XT, the world's most popular DAB radio. A UK business using UK technology, PURE Digital offers the widest range of award-winning DAB radios. PURE Digital is a division of Imagination Technologies Group plc. See www.pure.com.

Press Contact
David Harold
PURE Digital
Imagination Technologies
Home Park Estate
Kings Langley
Herts WD4 8LZ
tel +44 (0)1923 260 511
fax +44 (0)1923 270 188
e-mail: david.harold@puredigital.com

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