PURE Digital highly commended in RNIB Simply The Best Awards

London, UK, 16th June 2005: PURE Digital – a division of Imagination Technologies (LSE:IMG) – is delighted to report that it has been 'highly commended' in the category of product development at the RNIB Simply The Best awards 2005, for the development of the SONUS-1XT DAB radio with iVOX voice feedback.

The Observer newspaper's Sue Arnold presented the commendation at the award event, which took place on Tuesday 14th June at Draper's Hall, London. RNIB believes that blind and partially sighted people should enjoy the same rights, responsibilities, opportunities and quality of life as people who are sighted. However, too often people with sight problems face hurdles in their everyday lives – from watching television and reading the post to doing the shopping and going for a swim. This is why RNIB set up the Simply The Best awards: to recognise companies and organisations that have made a significant contribution to improving accessibility for adults and children with sight problems.

PURE Digital recently launched the SONUS-1XT DAB digital radio, an enhanced alarm radio with unique iVOX voice feedback technology, increasing the accessibility of DAB digital radio. iVOX is of enormous use to partially sighted or blind radio listeners.

Using iVOX technology SONUS-1XT tells listeners the available DAB stations as they scroll through them, the time, alarm settings, and even talks through all aspects of setting up the radio. It can even talk users through setting alarms or presets. iVOX speaks with a real human voice, not robotic synthesized speech, and is highly configurable with an option of male or female voice. iVOX users simply turn off what speech they don't need using the easy-to-change iVOX settings. Of course, SONUS-1XT also has all the features of PURE's award-winning digital alarm radios

SONUS-1XT incorporates PURE's enhanced SnoozeHandle technology. A single tap on the SnoozeHandle and SONUS-1XT will tell users the time. To check alarm settings users simply tap the SnoozeHandle twice to have them spoken. A simple touch of the handle will snooze the alarm, which will then resume in eight minutes. For those late night time-checks touching the SnoozeHandle will also light up a full-screen clock.

Editors' Notes
The Frontier Chorus FS1010, which incorporates the revolutionary META multi-threaded processor and DAB technologies developed by Imagination Technologies' Metagence and Ensigma divisions, powers SONUS-1XT