Pure introduces new colour options for the award-winning Jongo multiroom music system at CES 2014

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Jongo Family VibrantJongo Family Neutral

 

CES 2014, LAS VEGAS, January 6, 2014 -- Pure (South Hall #36254) – Today at CES, Pure announces new colour accessories for the Jongo multiroom music system based on the latest global trends for 2014.

Two new colour collections are available for customers to accessorise their Jongo speakers. The ’Neutral’ collection features Goblin Blue, Comfrey, Iron and Travertine and the ’Vibrant’ colour collection comprises Dazzling Blue, Radiant Orchid,  Mango and Cayenne.

Says Nick Hucker, Pure’s marketing director: “Personalisation is a growing trend and fashion is increasingly influencing the design of the latest gadgets. Colours are everywhere and we want to ensure that our customers have the latest on-trend colourways to choose from when they are accessorising their Jongo speakers. The colours we have chosen are based on both 2014 colour trend reports and consumer research so we are confident our customers will find the perfect match for their home décor or mood.”

Radiant Orchid has been named as the ‘it’ color of 2014 by Pantone and according to the Pantone* Spring/Summer 2014 Fashion Report, Dazzling Blue was the most popular colour choice at New York Fashion Week and was used by 17% of the designers attending. Dazzling Blue was also voted the most popular colour amongst men surveyed by Pantone online and received a 20% vote along with Comfrey, which also received 20% of the votes. Women who participated in the survey chose Cayenne as their favourite colour (21%) with Dazzling Blue coming in second with 13% of the votes.

These colourful Jongo accessories join the optional stands for Jongo T2, T4 and T6 and wall mounts that are also available for Jongo T2 and Jongo T4. The new speaker grilles will be available from the end of January from £12.99 from leading electrical retailers and Pure.com. For more information, please visit www.pure.com

Editor’s Notes:

*Global trends from Pantone VIEW Home and Interiors 2014, WSGN Global Colour Analysis Barometer and Pantone Spring/Summer 2014 Fashion Report.

About Pure

Pure is a world leading consumer electronics manufacturer and leads the way in music streaming and radio systems and entertainment cloud services with the Pure Connect portal www.pureconnect.com as well as innovating in new areas such as the TV set top box market. Designed and engineered in the UK, all of Pure’s products are manufactured with the environment in mind and at ethically audited facilities. Pure is a division of Imagination Technologies Group plc. See www.pure.com.

Contact:

Vicky Hewlett
Pure
Imagination Technologies
Home Park Estate
Kings Langley
Herts, WD4 8LZ
e-mail: Vicky.hewlett@pure.com
tel +44 (0)1923 260 511

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