VideoLogic Announces Astra Datentechnik as New Distributor

by
VideoLogic Systems – a division of Imagination Technologies – today announces the appointment of Astra Datentechnik GmbH as a distribution partner for its PC products in Germany.

Astra Datentechnik has been distributing high performance and quality components since 1991 and employs over 250 people. Astra has customer network of more than 17,000 specialist dealers, retailers and system builders and offers brands including: AOpen, Viking, Samsung, Scott, U.S. Robotics and Ricoh. As well as the distribution of branded products from many of the biggest names in the PC market Astra also manufactures PC monitors under the Novita brand.

VideoLogic Systems, a division of Imagination Technologies (LSE: IMG), produces a range of innovative systems-level multi-media products. VideoLogic Systems has a large portfolio of award winning products for graphics and audio acceleration, home and semi-professional audio, DVD playback, video-capture and conferencing.

Says Udo Banning, managing director, Astra: "VideoLogic's know-how in the area of advanced multimedia products enables it to make innovative systems level products that provide high quality and value. We are pleased to now be able to offer this award winning product range to our extensive customer base."

Says Kevin Dale, president, VideoLogic: "Astra brings a wealth of experience in the German market to VideoLogic's channel partners. We are delighted to add Astra to our ever-strengthening distribution network in Europe. This will enable us to better support our current award winning products and some exciting new additions to our range due over the coming months."

VideoLogic's products include the KYRO II based Vivid!XS graphics card and the SonicFury sound card. VideoLogic also designs and manufactures the advanced Sirocco PC speaker range and ZXR-500 and DigiTheatre home entertainment speaker systems. VideoLogic's current product range has won over 130 awards from the PC press.

About Astra Datentechnik

Astra Datentechnik was founded in 1991 and has about 250 employees. The annual turnover in 2001 was 470 Million Euros and the company has a customer network of more than 17,000 specialist dealers, retailers, wholesalers and system houses providing a highly integrated distribution network. In addition to the distribution of third party products Astra is also a PC manufacturer. Other brands marketed include Novita (Monitors) and PowerColor (graphics cards).
Back