PURE Launches PUREnet Online Resource for Independent Dealers


London, UK, 7th December 2009: PURE – the world's leading radio maker – has launched PUREnet (www.pure.com/purenet/trade), a dedicated online resource for PURE's independent dealer network.

PUREnet contains free and easy access to the latest PURE product information, price lists, custom price tickets, campaign information, images and other useful resources to keep dealers right up to date and enable them to maximise their digital radio sales. Dealers will also be able to update their store information.

PUREnet offers easy online access to:

  • Price lists – up to date pricing and order forms
  • Price tickets – downloadable, customisable price tickets
  • Campaign information – news and resources for our latest campaigns, seasonal offers or competitions
  • Imagebank – download high quality product images, logos, multimedia and more
  • POS Catalogue – order in-store display stands and material online
  • Personalised stockist listing – update your store information for our www.pure.com store finder
  • PUREcare newsletters – download the latest newsletters
  • Sales force – contact information for your local PURE representative
  • Press releases – searchable online access

To register, dealers simply need to visit www.pure.com/purenet/trade

Says Colin Crawford, PURE's director of marketing: "We have invested heavily during the last 12 months in improving the service to our network of Independent retailers by creating bespoke campaigns and increasing our field based sales team to ensure regular face-to-face time is spent with each dealer. PUREnet is an extension of this service and addresses the needs of our dealers by providing materials at the click of a button whenever they need them."

PUREnet is part of PUREcare, a customer-focussed approach to service which provides a toolkit of extensive Point-Of-Sale, training and customer care.

PUREcare's arsenal of sales and marketing tools includes: enhanced trading terms; training support; local advertising support; store opening packages; regular update mailings; launch deals; on-line storefinder with dealer specific information; point of sale; national sales team; regular newsletters; on-line image library; exclusive promotions and regular monthly promotions.

The PUREcare service package also ensures customer loyalty by including: UK based customer services and technical support; USB and Wi-Fi product upgrades for post-purchase support; 2-year warranty*; comprehensive web based service and product support information and dedicated local rate phone numbers.

Please visit www.pure.com or call 0845 1489001 for more information.

Editor's Notes
*All PURE products have a 2-year warranty with the exception of accessories which have a 1-year warranty

About PURE
PURE is the world's leading manufacturer of broadcast and internet-connected digital radios, the number one supplier of digital radios in Europe and the creator of the EVOKE-1S, the world's most popular and iconic digital radio. PURE radios increasingly support all the broadcast standards in the DAB family used across all key markets in Europe and beyond. PURE is also leading the way in internet-connected radios based on its Flow technology and the PURE Lounge portal (www.thelounge.com). Designed and engineered in the UK, all of PURE's products are manufactured with the environment in mind and at ethically audited facilities. PURE is a division of Imagination Technologies Group plc. See www.pure.com

Press Contact:
Vicky Deacon
Home Park Estate
Kings Langley
Herts WD4 8LZ
tel +44 (0)1923 260 511
fax +44 (0)1923 270 188
e-mail: Vicky.deacon@pure.com