PURE EVOKE-3 SCORES AWARDS HAT TRICK!

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Evoke-3 by PURE Digital

PURE Digital – the UK's leading radio manufacturer – announces that the PURE EVOKE-3 DAB digital radio has won a hat trick of annual awards including the What Hi-Fi? Sound & Vision Radio Product of the Year; the CNET Awards' Best Digital Radio; and Boys Toys' DAB Radio of 2006.

Says What Hi-Fi? Sound and Vision: "PURE Digital has continually improved its Award-winning EVOKE portable digital radio range. The EVOKE-3 is the company's flagship portable, and it has crammed a mass of specification into the solidly-built, wooden cabinet. For those who want it all, this is all you want".

According to CNET.co.uk, the EVOKE-3 is "one of the best portable radios out there. If you want programmed record features and a solid chassis, this is a fierce contender".

Boys Toys describe the EVOKE-3 as "excellent" and list the radio's full features to explain why it is a "multi-award winner". The magazine sums up the product: "All this for under £200, it looks and sounds great and comes complete with a two-year warranty. Everyone's a winner then."

The world's most advanced digital radio has been consistently winning awards throughout 2006 starting with the Personal Computer World Recommended Award in April followed by a What Hi-Fi? Sound & Vision 5 Star Award and a Trusted Reviews Editor's Choice Award in May. June and July saw a What Home Cinema Best Buy Award and a Hi-Fi Choice Best Buy Award while Stuff gave the EVOKE-3 a Hot Buy Award in August.

Perhaps the ultimate endorsement came from T3's Christmas issue where the EVOKE-3 was named one of the best gadgets of 2006: "The Best Portable Digital Radio in the World. It's not cheap, but it's worth every penny."

The EVOKE-3 has not been alone in picking up awards this year as the PocketDAB 1500 also picked up a What Hi-Fi? Sound & Vision award for Best Handheld Radio of 2006 while ONE was awarded best DAB radio of the year by What Home Cinema. Chronos CD, EVOKE-1XT Marshall and EVOKE-1XT Prestige have all received 5-star awards in the current issue of What Hi-Fi? Sound & Vision. Other products winning accolades this year include the Chronos, Oasis, ONE and TEMPUS-1XT. Between them, the current PURE product range has won over 25 awards.

For more information on PURE's award-winning product range, see www.pure.com or call 01923 277 488.

Editors' Notes
EVOKE-3 is powered by the Frontier Chorus FS1010, which incorporates the revolutionary META multi-threaded processor and DAB technologies developed by Imagination Technologies' Metagence and Ensigma divisions.

About PURE Digital
PURE Digital is the world's leading manufacturer of DAB digital radios, the number one supplier of portable radios in the UK, and the creator of EVOKE-1XT, the world's most popular DAB radio. A UK company using UK technology, PURE Digital offers the widest range of award-winning DAB radios. See www.pure.com.

Press Contact:
Vicky Deacon
PURE Digital
Imagination Technologies
Home Park Estate
Kings Langley
Herts WD4 8LZ
e-mail: vicky.deacon@pure.com

tel: +44 (0)1923 260 511
fax: +44 (0)1923 270 188

Sales Contact
pure.sales@pure.com

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