Pure's most fashionable radios

Let’s face it; some things are more beautiful than others. There is no exception, when it comes to digital radios either. That’s why when we engineer our radios, we make sure that it’s not just what’s on the inside that counts, but it looks great too.  In other words, we strive to offer real head-turning, supermodel-esque pieces of tech!

As London Fashion Week rolls into town, bringing with it a host of the hottest designers, models and trends, it has given us the perfect excuse to look back over our cherished collection of trendy radios – from the understatedly chic, to the downright bombastic. So take a trip down the catwalk with us as we salute Pure’s most fashionable models. If you’ve got a favourite, don’t hesitate to comment below. 


The Real Wood One – Evoke D2

This award-winning model exudes an undeniable touch of class thanks to a real wood veneer casing in either walnut or oak. While the qualities of the wood casing ensure a balanced, natural sound, the digital radio also excels on an aesthetic level. Come to think of it, there’s not a household in the world that couldn’t be improved by this beautiful bit of kit.

Other nifty features include: 20 presets for quick station selection, an optional rechargeable battery for portability and the ability to play your own music via aux-in. All-in-all this is one of our most popular products of all time. 

Click here for more information and how to purchase.


Monochrome Mastery – Pop Midi with Bluetooth

If you hark back over the archives of fashion, there’s one trend that has simply refused to die out. You guessed it, black and white. Proving that simplicity really is the key, a monochrome look finds power in purity – often delivering to striking effect. The Pop Midi certainly attests to this notion, with a blocky, simplistic design that you just can’t take your eyes away from.

Aside from stunning looks, the radio offers simple and intuitive controls that make digital radio listening a delight for all owners. As they say, once you pop you can’t stop.

Find out more about the radio here.


Crazy for Colour – Evoke D2 Mio

The ultimate purchase for anyone who wants to showcase their personality; this radio comes in a choice of seven vivid colours. Another proud member of our flagship Evoke range, the D2 Mio not only lets you listen to great DAB, DAB+ and FM radio, but also your own music library through aux-in or Bluetooth.

The real showstopper, however, is the ability to easily interchange the chic leather-effect trims to match the décor or mood of any setting. If you’re anything like us, you’ll need all seven!

Fancy adding some colour to your life? Click here.


Sleek and Stylish – Voca

Okay, so it’s not actually a digital radio, though you can stream…this slender, all-black little number is a compact, portable speaker that packs a real punch when it comes to class-leading audio. While its small stature may be deceiving, stereo speakers and clever acoustic engineering produce amazingly clear, full-bodied stereo sound over Bluetooth.

Housed within a sleek, matte aluminium casing, the Voca is a must-have accessory for every season that promises to never go out of fashion.

Want know more about the Voca? Follow this link.


Effortlessly Nautical – Pop by Mini Moderns

To create this gem, we teamed up with acclaimed British designers Mini Moderns – and the end product was a real work of art. Bringing a new take to our Red Dot award-winning Pop model, the unashamedly nautical pattern elicits memories of glorious days at the seaside.

While graphic prints get panned by some for being too gaudy or flashy, we wholeheartedly embrace the radio’s flamboyant look. For best results, team with similar colours and let the radio’s distinctive, dazzling pattern do the rest.


Flower Power – Evoke by Sanderson (Chelsea)

Flaunting one of Sanderson’s most popular wallpaper and fabric designs, the Chelsea edition of our Evoke D4 Mio combines quaint vintage with Pure’s innovative tech. Not just a good looking radio, optimized audio profiles ensure your favourite radio show or Bluetooth music sound beautiful too.

The visual, yet understated, pastel-coloured pattern alludes to the warmer seasons of summer and spring. To make the most of the radio’s seasonal design, place alongside neutral tones within a bright and clean setting.