PURE used the Italian consumer electronics show ExpoGadget as the launch pad into the Italian market earlier this month. A range of PURE products were exhibited on broadcast stands throughout the show including RAI and RTL.
PURE received a very positive response from the Italian press and consumers alike who were excited about the new features digital radio can offer as well as the products PURE aims to launch later this year.
For more details about the Italian products and their availability visit pure.com/it