Pure and Halfords crown the king of karting at in-car DAB launch


Yesterday, we launched two exciting new in-car audio products with Halfords at the Team Sport Go-Karting Centre in South London.

IMG_0584Press  from the tech and motoring industry were invited to come and have a first look at the products and take part in a high performance karting challenge on the best track in London .

The afternoon kicked off with  presentations from Halford's Jon Oliver, Jasper Wybrants from Pure and Laurence Harrison from Digital Radio UK followed by a Q&A session. Afterwards guests were able to get hands on with the new models and see how the radios look once installed.

 We finished the day with some extreme karting on the brand new double decker track which proved to be very competitive and hotly contested!team talk

The competition was fierce and it was a very close call between the winners. Well done to Luke Johnson from Trusted Reviews who was crowned King of Karting and topped the record time of the week!

For more information or hi-res images please email sarah.riley@pure.com

To read more about the new products, visit www.pure.com

For more information on digital radio, please see www.getdigitalradio.com